ditto ditto. I'd just add on question 1 that, while you can't
copyright an idea or a proposal, you can protect yourself a little by
keeping good documentation of the different stages of production and
perhaps finding a way to make sure that the story will be unique to
you (i.e., you have special access to the subject, etc.)
Outreach can be a major part of the budget depending on what you are
planning to do. You should consider it separately from post-
production. Not sure where you are based, but you might want to
check out an upcoming workshop on outreach strategies that is being
sponsored by the Center for Social Media in Washington DC on February
7. More info at
<
http://www.centerforsocialmedia.org/outreachworkshop.htm > Also
there was an online forum on outreach here in D-Word a few years back
with Robert West from Working Films. The thread should still be
there.