I'm pleased to have found you.
I'm currently working on several projects that are in the early stages while also in the final throes of distribution of The Edge of Never (www.edgeofneverfilm.com), a feature doc that is playing on Showtime right now. The film is based on a book I wrote of the same name.
We finished it in Sept. 2009, bought an old Airstream bus and hit the road with it. We did 45 shows from coast to coast (we rented the theaters, bought the advertising, did the PR, and charged at the door) over the course of three months. During that time we sold US pay TV rights to Showtime. We're working on getting onto iTunes, etc. with Distribber (Adam C. recommended this forum), have representation for foreign TV (beginning at MIPDOC and MIPTV), and are seeking a bricks and mortar distributor.
Though I've been involved with other projects – the last one, Steep, was sold to Sony Pictures Classics – this is the first where we've tried the hybrid distribution model. It's been a trial and error so far, but it beats the hell out of the all-rights deal.
Looking to learn from others about the many things that I don't know about, and if I do know anything useful, to share it.